Tue, 11 Aug 2026 · vs the day before
Cotton Rich Polo Shirt 3pk
Menswear
MW-2455 · list price ₹30.00This product
Explains 91% of the change
The best selling sizes have sold out
-₹6.7kAdd to cart rate moved from 9.06% to 3.71% (-59.0%). View to checkout rate held around 1.9% against 4.7%.
Size L, M are out of stock. Those sizes take 53% of this product's units, so the demand is there and cannot be met.
Revenue
₹4k
62.6%
Units sold
137
61.6%
Product views
5,953
6.9%
Add to cart rate
3.7%
59.0%
Checkout rate
52.5%
0.6%
Selling price
₹29.38
2.5%
What caused the change
Longest bar is the reason to act on.
Was
₹10.8kNow
₹4k-₹6.7k
Add to cart rate
9.06% to 3.71% · -59.0%-₹6.1k
Product views
6,391 to 5,953 · -6.9%-₹486
Average selling price
₹30.14 to ₹29.38 · -2.5%-₹175
Checkout rate
52.16% to 52.49% · +0.6%+₹43
Units per order
1.182 to 1.181 · -0.1%-₹6
Funnel
Solid bar is now, dashed outline is the comparison period.
Product views
5,953
6.9%
9.06% to 3.71%step through rate
Add to cart
221
61.8%
52.16% to 52.49%step through rate
Checkout
116
61.6%
1.182 to 1.181units per checkout
Units sold
137
61.6%
Stock by size
2,280 units on hand, ₹28,728 at cost, 1.0 weeks of cover at the current rate.
47% of the size mix buyable
| Size | Share of units | Units per week | Stock on hand | Weeks cover | Status |
|---|---|---|---|---|---|
| S | 14% | 331 | 695 | 2.1 | Healthy |
| M | 26% | 595 | 0 | 0.0 | Out of stock |
| L | 28% | 639 | 0 | 0.0 | Out of stock |
| XL | 20% | 472 | 991 | 2.1 | Healthy |
| XXL | 12% | 283 | 594 | 2.1 | Healthy |
Revenue by day
Last 45 days
Product views by day
Last 45 days
Day by day
Last 14 days, newest first.
| Date | Views | Add to carts | Checkouts | Units | Revenue | ATC rate | View to sale | Day on day |
|---|---|---|---|---|---|---|---|---|
| 11 Aug | 5,953 | 221 | 116 | 137 | ₹4k | 3.7% | 1.95% | -62.6% |
| 10 Aug | 6,391 | 579 | 302 | 357 | ₹10.8k | 9.1% | 4.73% | -1.6% |
| 9 Aug | 6,843 | 602 | 312 | 368 | ₹10.9k | 8.8% | 4.56% | +8.8% |
| 8 Aug | 6,158 | 546 | 284 | 335 | ₹10k | 8.9% | 4.61% | -2.4% |
| 7 Aug | 6,267 | 568 | 298 | 352 | ₹10.3k | 9.1% | 4.76% | +19.7% |
| 6 Aug | 5,686 | 488 | 247 | 291 | ₹8.6k | 8.6% | 4.34% | -10.5% |
| 5 Aug | 5,784 | 516 | 276 | 325 | ₹9.6k | 8.9% | 4.77% | -9.7% |
| 4 Aug | 6,206 | 546 | 296 | 350 | ₹10.6k | 8.8% | 4.77% | -1.7% |
| 3 Aug | 6,784 | 606 | 313 | 368 | ₹10.8k | 8.9% | 4.61% | -13.4% |
| 2 Aug | 7,610 | 680 | 355 | 419 | ₹12.5k | 8.9% | 4.66% | +9.6% |
| 1 Aug | 6,804 | 607 | 326 | 384 | ₹11.4k | 8.9% | 4.79% | +21.0% |
| 31 Jul | 5,373 | 492 | 265 | 312 | ₹9.4k | 9.2% | 4.93% | +0.8% |
| 30 Jul | 5,528 | 507 | 263 | 311 | ₹9.4k | 9.2% | 4.76% | -2.4% |
| 29 Jul | 5,712 | 514 | 275 | 324 | ₹9.6k | 9.0% | 4.81% | +7.7% |